Android App Localization

Localization of an Android application into different languages is not just a translation of content to make the end-user experience more comfortable. To localize an app for Android OS involves adapting the text to the peculiarities of the target language or country. Localized mobile apps will appear higher in the search results of the Google Play Store and will receive higher ratings.

The Benefits of Localizing Android Apps
with Kenaz Translation Agency

Professional Localization of Android Apps

The number of app downloads in the Google Play Store in 2023 reached nearly 121 billion, and forecasts suggest this figure will reach 143 billion in the coming years. These numbers illustrate the situation for all app developers that work in the international market.

 

Many apps that have been released over the last few years support only two or three languages or do not offer language choices at all. Marketing research has repeatedly shown that consumers prioritize the app language over its cost. The more languages an app supports, the more often it will appear in search results, as users prefer to use their native languages. For details on the benefits of mobile app localization for business, read articles in our blog.

Android meeting app in 5 languages

 

In countries like Brazil, India, and Indonesia, the share of Android users exceeds 85%. In India, the mother tongue of more than 500 million people is Hindi (the fifth most-spoken language by the number of speakers in the world, after Arabic, Chinese, Spanish, and English). In Indonesia, more than 200 million people speak Indonesian. In Brazil, almost every resident (more than 200 million people) speaks Portuguese.

 

However, localization is rarely accounted for at the development stage. As a result, the implementation of translated UI text may become challenging because of its differing lengths in different languages. Text shortening may be needed, affecting the end-user experience. To minimize the difficulties of redevelopment, localization support must be incorporated as early as possible in the app engineering stage.

 

Kenaz will help you plan all the necessary steps to localize your Android app and translate it into any language. Whether you are in London, New York, Paris, Berlin, or any other city in the world, you can order a translation for your app and communicate with our project manager via email.

Android App Localization Work Steps

    How Much Does it Cost to Localize an App?

    The final price of localization depends on many elements. The main considerations are:

     

    Word Count

    The amount of content to be localized directly affects the price. Travel app localization, for instance, is more expensive than the localization of a flashlight app UI.

     

    Original and Target Languages

    Translation of an app from English, French, or German into any other language will be less expensive than the translation of the same amount of text from Slovak or Ukrainian into Indonesian or Arabic.

     

    The Chosen Service Package

    We offer three types of service: Premium (translation, editing, and proofreading), Standard (translation and proofreading), and Light (translation only). For details on the steps included in translation and localization, see 10 Steps of Professional Translation and Localization.

     

    Localization Testing

    In addition to translation, you can order localization testing with us. Some clients prefer to perform this step themselves but remember that this step requires a native speaker’s knowledge of the target languages. For details on the process, see Localization testing—the final stage in creating a high-quality product.

     

    Localization of Audio and Video Content and Subtitles

    The amount of video and the variety of graphic content within the text to be localized affects the price. For details on these services, see the corresponding pages:

    • Translation of Audio Content
    • Translation of Video Content
    • Translation of Subtitles.

    Our Team

    At Kenaz, our most valuable asset is our employees. We search for our teammates like gold miners, meticulously handpicking adequately qualified applicants. Each team member embodies a commitment to quality and confidentiality, helpfulness, and responsiveness. They are not just experts in their respective fields but also apply a comprehensive approach to every client’s project. The quality of the services we offer and our customers’ satisfaction remain our top priorities!

     

    In our pursuit of excellence, we embrace diversity and inclusivity. At Kenaz, we firmly believe that a great team is built on a foundation of varied perspectives and backgrounds. We stand against discrimination of any kind—be it gender, race, religion, or any other personal attribute. We value our mates for their professional skills, encouraging freedom of expression, and fostering a culture where every voice is heard and respected. Our commitment to diversity is not just a statement—it’s an integral part of who we are and how we work.

     

    Nurturing talent is at the heart of our company culture. We don’t just employ individuals; we invest in their future. We understand that our success is a direct result of their growth and development. Every team member has opportunities for personal enhancement, career progression, and mastering new professional skills. Our environment is one where ideas and initiatives are not just welcomed but are eagerly anticipated. We cultivate a workspace where everyone has the opportunity to excel, contribute, and grow.

    Testimonials

    Would you like to localize your Android app? Email us to discuss the details!